Marketing

Websites designed from a Sales and Marketing perspective...

  • SEO
  • Consistency
  • Tips and Tricks

Search Engine Optimization (SEO) is the best way to be known on the Internet, it delivers customers to your website consistently.

Getting people to visit your website is just as important as the decision to create a web presence. As far as the Internet is concerned, it is not simply an "if you build it they will come" scenario. More and more companies are coming to life on the Internet, so it is vastly important to be ranked the highest on search engines.

SEO means taking into consideration what someone is searching for within your industry and makes sure your site appears at the top of the search results.  For example, our company does web design and our potential customers may search for web design, website design, web design firms, Orlando web design companies, Florida web design, etc… By optimizing your website for search engines, your text, pictures and links will be more relevant for what you want people to search for, therefore allowing search engines to rank you higher. 

Link population, the number of total links leading to your website, is another way to optimize your website. Your page rank relevancy can be increased with relevant links on other sites linking back to your website. This in turn increases your sites’ rank with major search engines because they consider your content more relevant over another.

Favicon

We will also provide a favicon within your design. What is a favicon? A favicon is an icon associated with a particular website or webpage which is shown next to the url in the url bar in the browser. It is also known as website icon, page icon, and/or url icon.

Do you have a complete marketing concept and simply need to expand onto the web?

Have a logo or company message and feel that it doesn't quite communicate what your company does?

Need assistance in defining your company logo and message?

Maintaining consistency across an entire marketing presence is of the utmost importance. Everything associated with your business should have the same common theme, not only in the look and style of the various marketing materials, but also the ad message itself.

There is no need for the design of your website to stand apart from other marketing materials. A strong design should remain consistent across your business cards, letterhead, envelopes, invoices, signage, banners, newpaper ads... and web site.

We take all of these aspects of your business into consideration when designing or redesigning your web site.

Let us help you define and communicate your message effectively and consistently.

Get a professional web site. You need some place to send all your prospects to!

Make sure that all your friends and family know EXACTLY what you do. Have a creative and clear answer when someone asks what you do.

Staff and event. Sign on as a staff member or volunteer at a public event and network away!

 

 

Collective Site Support

Web Design - IT Support - Internet Marketing